updates
System, dependencies, security patches.
We work from a restorable backup, so even a faulty update means no data loss.
A website is never finished, it runs: updates, backups, speed, tracking and content, every month.
Monthly maintenance
It means someone checks every month: is it running, is it fast, is it tracking, and did an update open a security gap. Most websites do not break overnight but slowly: an expired certificate, a tracking tag that stopped, an image that keeps getting slower.
We catch this in time, before a visitor or an ad campaign notices.
The site keeps running when you're not watching
| Monthly log | ||
|---|---|---|
| Backup | daily | done |
| Updates | weekly | done |
| SSL certificate | expiry monitored | OK |
| Forms, tracking | monthly test | OK |
| Speed | monthly check | OK |
We monitor uptime continuously. If the site goes down or the certificate is about to expire, we get an alert and start the fix within the agreed time.
We work from a restorable backup, so even a faulty update means no data loss.
These six areas every month, within the agreed scope.
System, dependencies, security patches.
We work from a restorable backup, so even a faulty update means no data loss.
Regular, restorable backups.
The question is not whether a backup exists, but whether you can restore from it. We check that too.
We monitor whether the site is reachable and whether the security certificate is valid.
So it is not a customer who tells you something is wrong.
Load time and Core Web Vitals, measured monthly.
If it gets worse, we find the cause: a large image, a new third-party script, a slowing server.
GA4, GTM, server-side tags and conversions: is everything running.
After an update a tag can stop silently, and your ads keep optimising blind.
Text, images, new subpages, as much as the agreement allows.
So the site does not age between two larger development rounds.
The maintenance routine. The exact scope and the content time budget are set in the contract.
| Area | What we check | Frequency |
|---|---|---|
| Uptime | is the site running, is the certificate valid | continuous |
| Updates | system, dependencies, security patches | monthly |
| Backup | restorable backup | regularly |
| Speed | load time, Core Web Vitals | monthly |
| Tracking | GA4, GTM, server-side tags, conversions | monthly |
| Content | text, images, new subpages | per time budget |

After an update a tag can stop, a form can get a new name, and the conversion silently disappears. Your ads then keep optimising blind. That is why we check every month that every event arrives in GA4, Google Ads and Meta.
Details on the website analytics page.
What we catch in time
We measure load time and the Core Web Vitals metrics (LCP, INP, CLS) every month. If they get worse, we find the cause: a large image, a new third-party script, a slowing server.
A fast site is better for the visitor, for search engines and for your ads.
The maintenance fee depends on the size of the website, the tracking setup and the monthly content time budget. After an assessment we send a monthly fee offer. The boxes below show what the two most common packages include.
Send us your website address and what tracking runs on it, and we will get back to you with a quote. Work starts once we have an agreement.
We built this software and use it every day ourselves.
Cookie consent with Google Consent Mode v2: the banner asks for consent per service, passes the decision to Google, Meta, Microsoft, TikTok and Amazon, and logs every decision.
Free Google Consent Mode v2 checker: in 30 seconds it shows whether your website tells Google about your visitors’ consent.
Free cookie checker: in 30 seconds it shows which cookies land on a visitor’s device before they consent.
Our own project hub where clients follow and approve the work: post copy, photos and videos in one place, and approved posts go live on Facebook and Instagram from here.
Tell us how we can help and we will get back to you within one working day.
A service, reference, article, film or software