Film production

Employer branding video and recruitment film

The workplace from the inside: the work, the team, the location, in your employees' own words. A recruitment film and cuts for every channel.

Request a quote

Candidates watch first, then apply

Employer branding

The candidate's journey

Job adthe candidate sets off

Careers pagewatches the film

Colleaguesemployee interviews

Applicationknows what to expect

First interviewfewer misunderstandings

The candidate watches first, then appliesWith a film next to the job ad, the first interview goes better.

What is an employer branding video?

A film that shows the workplace from the inside: the work, the team, the location and why it is a good place to work. Candidates watch first, then apply: they check the company page, the careers page and who their colleagues would be.

When a film sits next to the job ad, there are fewer misunderstandings and the first interview goes better, because the candidate already knows what they are applying for.

Employees

Interviews with colleagues

What do you do?conversation, no teleprompter

What do you like about it?conversation, no teleprompter

What surprised you?conversation, no teleprompter

Real sentences, not slogansWe agree the questions in advance, we do not write the answers for them.

Employees, not slogans

Your employees' real words are more credible than any slogan. That is why we shoot interviews: what they do, what they like about it, what surprised them in the first week. We agree the questions in advance, but we never write the answers for them.

On the shoot we help them in front of the camera: no teleprompter, we simply talk, and we edit the best moments together.

One shoot, four channels

One shooting day gives you material for several positions and several channels, months in advance.

recruitment film

A 1 to 2 minute film for your careers page: the work, the team, the location and why it is a good place to work.

This is what candidates watch before they apply.

interviews

Short, personal videos with employees: what they do, what they like about it, what surprised them in the first week.

We agree the questions, but we never write the answers for them.

linkedin

A 4:5 captioned cut for the feed, for professional positions.

In ads it can be targeted by position, industry and location.

tiktok, reels

A vertical, fast-paced cut with captions for younger candidates.

It reaches them where they spend most of their time, and it does not look like a job ad.

Cuts by channel

Every channel calls for a different format. We make all the cuts from a single shoot.

Cut	Ratio, length	Where
Recruitment film	16:9, 1 to 2 minutes	careers page, interviews, events
Employee interviews	16:9 or 4:5, 30 to 60 seconds	careers page, LinkedIn
LinkedIn cut	4:5, with captions	LinkedIn feed and ads
TikTok and Reels cut	9:16, fast pace	TikTok, Instagram, Facebook

Ads and tracking

Ads

Recruiting with ads

LinkedIn

professional roles
by role, industry, company
4:5 subtitled video

Meta

higher headcount, manual work
by location and interest
Reels and feed

TikTok

younger candidates
vertical, fast pace
footage from the job itself

The channel follows from the roleTargeted by role, industry and location.

Recruiting with ads

We target the film in LinkedIn and Meta ads by position, industry and location. LinkedIn works for professional positions, Meta and TikTok for high-volume, blue-collar or younger target groups.

We manage the ads as described on the LinkedIn ads and Facebook and Instagram ads pages.

Measurement

Which video brings applicants

AdLinkedIn, Meta, TikTok

Videowhich cut

Careers pagewatched

Applicationsubmitted

Server-side measurementback to the platform

What you see in the report

which video brought applicants, not just views
which channel and which role works
what to shoot more of next time

We measure applicants, not clicksWe plan the next shoot based on the measurement.

We measure which video brings applicants

We track applications from the ad to the submitted form, with server-side tracking. This shows which video, which channel and which position brings real applicants, not just views.

We plan the next shoot on that basis: if the employee interviews bring more applicants, we make more of those. Details: server-side conversion tracking.

Films we have made

Commercials, TV spots, brand films, employer branding videos and music videos in one place. Use the filter to browse the categories separately.

What you get with a recruitment film

Briefing with HR

Positions, target group, channels and the questions for your employees.

Shooting at the workplace

During work, at the real location, with our own crew and equipment.

Employee interviews

A conversation, not a teleprompter; the best moments edited together.

Recruitment film

A 1 to 2 minute film for your careers page.

LinkedIn, TikTok and Reels cuts

Each channel with its own ratio, captions and pace.

Ads and tracking on request

Targeted ads and server-side application tracking.

How much does a recruitment film cost?

The price of a recruitment film depends on the number of shooting days, interviews and locations, and the edited versions. We send a quote based on the brief. The boxes below show what the two most common packages include.

Recruitment film

Alignment with HR
One-day shoot at the workplace
2 or 3 employee interviews

Custom pricing

Employer branding campaign

Everything in the recruitment film
Several locations, several positions
Short employee interviews as separate videos

Custom pricing

Oloren Hub

Video feedback down to the second

You watch the edit in Oloren Hub, right next to the post. Write down at which second you would change what, we upload the new version, and the conversation, versions and approval stay in one place until the video goes live.

Versions in orderEvery new cut arrives as a new version, older ones stay viewable.
Every format9:16, 4:5 and 16:9 versions on the same post.
Goes live after approvalThe approved video goes live at the set time on Reels, TikTok or YouTube.

Video approval and feedback in Oloren Hub

Equipment and data security, raw footage and backup

Every shot is recorded to two memory cards at once, and on the day of the shoot it exists in three copies, two of them in separate buildings. Fire, water or any other damage cannot take the footage.

We work with our own equipment: Sony FX3 and A7 IV cameras, Zeiss lenses, broadcast grade sound and light. Editing and grading happen in our own studio on 10 and 12 bit monitors calibrated every year.

Three copies, two buildingsMaster workstation, our own NAS backing up with hashes over encrypted VPN, and a mirrored second master at another site.
Secure handoverFinished work arrives through an independent business cloud, which is one more backup.
Raw footage on requestStored as agreed, included in the price with an annual contract. Raw footage is handed over on request.

Frequently asked questions: employer branding video

Who should appear in the recruitment film?

Your own employees. They are the most credible, and they are the people the candidate will work with.

Where do we use the recruitment film?

On the careers page, in LinkedIn and Meta ads, next to the job ad and in the interview.

Can we measure whether the video brings applicants?

Yes, we track applications from the ad to the submitted form, with server-side tracking.

What if our employees do not like being on camera?

No teleprompter, we simply talk with them and edit the best moments together. Anyone who prefers not to speak can still be shown at work.

Does one film work for several positions?

The recruitment film presents the company; for the individual positions we make short employee interviews and cuts from the same shoot.

Request a quote for a recruitment film

Tell us which positions you are hiring for and where you recruit, and we will get back to you with a quote. Work starts once we have an agreement.

Request a quote

Tools we built ourselves

We built this software and use it every day ourselves.

Oloren

Request a call back

Tell us how we can help and we will get back to you within one working day.

Get a quote →Packages and prices

Employer branding video and recruitment film