Marketing

Full service marketing on three levels

Strategy, content, ads, website and tracking from one team, in one plan, on three levels.

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Not a puzzle, but a system

Three tiers

PLUTO, VENUS, OLOREN

PLUTOad management and consulting

VENUScontent production and ad management

OLORENthe most complete tier

You can move between tiersAs traffic and spend grow, the package grows with them.

Three levels

PLÚTÓ: for start-ups or smaller budgets, ad management and consulting. VÉNUSZ: basic marketing support, content production and ad management. OLOREN: the most complete level, with Facebook, Instagram, TikTok and Google Ads management, film, photography and copywriting.

You can move between levels: as your traffic and spend grow, the package grows with them.

Rhythm

One plan, one report

Start of monthplan: content, campaign, tracking

In betweenproduction, publishing, optimisation

End of monthreport, 60-minute review

Next monthbased on the report

One plan, one report, one reviewThe accounts are in your name.

One plan, one report

The month starts with a plan: what the content is about, which campaign runs, what we measure. The month ends with a report: what worked, what did not, what the next step is, in a 60-minute meeting.

The accounts (ads, tracking, social profiles) are in your name.

One team, one plan

No three separate suppliers pointing fingers at each other when something does not work.

strategy

Who you speak to, what makes you different, what you promise, and what we measure.

The month starts with a plan, and content, ads and website all work from it.

content

Film, photography, copy and graphics from our own studio.

The shoot is planned for the ads from the start: every piece of material also gets an ad cut.

ads

Meta, TikTok, Google Ads and LinkedIn in one hand, optimised for tracked conversions.

Content that performs well goes on as an ad.

website

The website measures what the campaign is looking for, server-side.

The month ends with a report: what worked, what did not, what the next step is.

What the three levels include

A short comparison of the levels. The boxes below show the full contents.

Area	PLÚTÓ	VÉNUSZ	OLOREN
Ad management	Facebook, Instagram	Facebook, Instagram, Google Ads	Facebook, Instagram, TikTok, Google Ads
Content production	creative consulting	12 posts and 4 videos per month, film, photography	film, photography, copywriting, branding
Strategy consultation	1 per month	1 per week	as per package
Report	monthly, with optimisation suggestions	monthly, with optimisation suggestions	monthly

Tracking and accounts

Server-side tracking

The tracking chain

dataLayerthe code signals

GTMbrowser

sGTMdata.ceged.hu

GA4, AdsMeta CAPI, TikTok

First-party dataown subdomain, e.g. data.ceged.hu

Consent Mode v2consent applies on the server too

Conversion with valueads learn from purchases

Tested, documentedhandover report

Ads see real customers, not clicksGA4 key events, Google Ads conversions, Meta Conversions API, TikTok Events API.

Server-side conversion tracking

Conversions are passed on by a server-side GTM running on your own subdomain: Meta Conversions API, Google Ads conversions and enhanced conversions, TikTok Events API, paired with the browser pixel using the same event_id so nothing is counted twice. Consent is handled according to Consent Mode v2.

Details on the server-side conversion tracking page.

Ownership

The account is yours

In your name

ad account
tracking account, pixel
audiences
trained campaign

We

we get access
we manage and optimise
we report
we invoice the management

Two separate itemsad spend: billed to you by the platform; management fee: billed by us

If you switch, everything stays with youCampaign, audience, data.

The account is yours

The ad account, the tracking account and the pixel are in your name, we get access. If you ever switch, the trained campaigns, the audiences and the data stay with you.

The management fee and the ad spend are two separate items: the platform bills the spend directly to you, we only bill the management.

Results, without names

+79% conversions

Aesthetic clinic, Germany. CPA dropped from 27.5 euros to 24.7 euros.

17 Ft per click

Story creative for a restaurant chain. At the same client, a click on the brand film cost 724 Ft.

0.96 Ft per interaction

Online contentTikTokFilm production

Mozgáskontroll Központ

For Mozgáskontroll Központ, we provided full-service marketing: PPC, copywriting, content creation, communication and management in one hand, with a…

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How much does full service marketing cost?

It depends on the level and the number of channels. Ad spend is separate, the platforms bill it directly to you. The boxes below show what each of the three levels includes.

PLUTO PACKAGE

Social PPC campaign strategy
Facebook ad management
Instagram ad management

300,000 Ft + VAT / month

Recommended for start-ups and businesses with a smaller budget, ad management and consulting

VENUS PACKAGE

Content production (12 posts + 4 videos per month for Facebook & Instagram)
Online visual identity design
Copywriting

650,000 Ft + VAT / month

For businesses that want basic marketing support, content production and ad management

OLOREN PACKAGE

Content production (24 posts + 8 videos per month for Facebook & Instagram & TikTok)
Facebook & Instagram & TikTok & Google Ads management
Online visual identity design

1,350,000 Ft + VAT / month

For businesses planning to extend their online marketing to the most popular platforms and aiming for large-scale reach, content production and ad management

Oloren Hub

A marketing strategy that is not a forgotten PDF

The annual strategy lives in Oloren Hub: fifteen sections from the situation analysis through goals, audiences and channel strategy to the quarterly schedule. You see it too, and it exports to Excel or a PDF presentation with one click.

Sector templatesA proven structure tailored to your industry.
Pillars and seasonalityContent pillars, campaign calendar and KPIs in one place.
Client viewYou see the same plan we do, not an old version.

Oloren Hub

See every ad before launch, in every format

We prepare ad creatives and copy in Oloren Hub. You see them in feed, story and Reels, in every aspect ratio, and only what you approve goes live.

Every aspect ratio checked4:5, 1:1, 9:16 and 1.91:1, at a glance.
Several copy variantsPrimary text, headline and CTA variants ready for testing.
Approval before launchYou approve the final preview, not a draft.

FAQ: full service marketing

What is full service marketing?

When strategy, content, ads and website are handled by one team, in one plan.

Which level should I start with?

If you are just starting out, with PLÚTÓ. If you already have traffic and run ads, with VÉNUSZ.

Whose name are the accounts in?

Yours: ad account, tracking, social profiles.

Is ad spend included?

No, the platforms bill the ad spend directly to you.

Can I change levels?

Yes, as your traffic and spend grow, the package grows with them.

Request a quote for full service marketing

Tell us where your marketing stands today and what you want to achieve, and we will get back to you with a quote. Work starts once we have an agreement.

Request a quote